Most entrepeneurs think sales are the key to success.

They’reee kinda wrong…

Hey, I’m Marcos—founder of HIVE Copywriting. I’m a lead generation specialist and freelance copywriter for coaches and creatives.

And this is my copywriting philosophy:

Sales don’t happen in a vacuum. They aren’t random. They aren’t luck. They’re the natural result of great lead generation.

Because before you can close a sale, you need the right people in the room. Before you can make an impact, you need an audience that actually wants what you offer. Before someone buys, they need to believe.

And that’s where lead generation comes in.

I’ve spent the last 20 years mastering the art of communication.

First, as a public speaker for nonprofits and churches, where I learned how to connect with people on a heart level, not just an intellectual one. Then, over the last five years as a copywriter, working with coaches in the business, fitness, leadership, addiction recovery, and mindset industries with one specific mission:

To build businesses that don’t just make money, but actually heal the world.

Because I don’t just generate leads.

I help purpose-driven brands attract the right people—the ones who are already searching for transformation, who are ready to take action, who don’t need to be convinced—just shown that you are the right guide for their journey.

To me, lead generation isn’t just about filling a pipeline with names and emails. It’s the fuel that drives sustainable, scalable sales.

More of the right leads = more of the right clients = more impact.

Which means I don’t work with just anyone. I don’t sell products for the heck of it. I don’t chase quick wins.

I work with coaches, creatives, and purpose-driven brands who are here to make a difference. Because when you bring the right people into your world, the impact—and the revenue—takes care of itself.

If you’re ready to start building real relationships with the right leads and create a business that grows from connection, let’s talk.